AI Insights · Timothy · October 2025
Top 5 Horror Games Performance in New Zealand, Q3 2025
Discover the performance trends of the top horror games on a unified platform in New Zealand during Q3 2025, with insights from Sensor Tower.
The third quarter of 2025 saw interesting trends in the horror games category on a unified platform in New Zealand. Here's a closer look at the performance of the top five games, as reported by Sensor Tower.
Sprunki Beat: Full Mod Music from Gotstar Studio showed a fluctuating pattern in weekly revenue, reaching a peak of about $5 in mid-August. Downloads began the quarter strong, hitting over 900 in July, before dipping and then spiking again to around 1.2K by late September. Active users followed a similar trajectory, peaking at 3.7K in the same period.
Granny by DVloper maintained a consistent presence with downloads hovering around 400-700 throughout the quarter. Revenue was minimal, with only a slight increase in early September. Active user numbers reflected a stable engagement, starting at 1.2K and ending the quarter slightly lower.
Escape from Mental Hospital from Peaksel Games experienced a decline in weekly downloads from over 700 at the start of the quarter to just above 200 by the end. Revenue saw a similar decline, starting at $134 and dropping to $57. However, active users remained relatively stable, averaging around 1.4K.
Monster Shooter: Survival FPS by UltraPub had no revenue throughout the quarter but managed a diverse download rate, peaking at 698 in early August. Active users increased towards the end of the quarter, reaching nearly 5K.
Monster Studio: Music Beats from Tappy Game saw a gradual increase in revenue, with the highest weekly earnings of $37 in late September. Download numbers started high in July and decreased steadily, while active users remained fairly consistent, ending the quarter at over 1K.
For more detailed insights, visit Sensor Tower to explore these trends further.